29Swappie
Swappie / Brand Relaunch
Branding & creative direction
Led the comprehensive rebranding of Swappie's visual style — ideation, creation, and realisation with the production agency, including post-production for 15+ countries.
Created by Mark Mindubaev
Role
Lead on the visual rebrand and post-production.
Scope
New visual system rolled out across markets and formats.
Outcome
A coherent identity adapted and realised for 15+ countries.





